Create blog articles that introduce product features and use cases

Leica Microsystems Overview

・Established: April 1998

Number of Employees: 160

Business Description: Import and sales of optical microscopes, digital microscopes, and sample preparation equipment for electron microscopes, etc.

 Services Utilized

Microscope Manual Creation

・Microscope Products Case Study Production

・Production of promotional tools for microscope products

Background

Industry Division
Mr. Yagura

Leica Microsystems is one of the world's leading companies in the field of imaging, microscopy for macro and micro observation, structural analysis at the nano level, microscope cameras, software, and sample preparation equipment for electron microscopy.

In January 2019, we received an inquiry for the production of a manual for optical microscopes and began our business relationship.

Reasons for Choosing Human Science

Track Record in Creating Manuals for Optical Microscopes

Through the production of the optical microscope manual that started in January 2019, my production direction and writing skills were evaluated, and I was selected by Human Science.

Creation Process

Blog articles include types such as customer interviews and workshop/seminar reports, but the person in charge was particularly struggling with creating product feature introductions.

It is necessary to not only provide examples but also to show situations and uses that users can relate to.

So, in the initial creation, we started by confirming what content to include in the article and how to explain it, as well as the overall image of the completed work.

1. Creation of a rough draft for hearing the points to be emphasized and confirming the completed image

② Based on the structure of the rough draft, compile questions regarding the writing of the first proof manuscript and the content (source materials).

Based on the review results of the first draft and the responses to the questions, we will write the revised draft.

④ Image Creation/Editing, HTML Editing

The above was carried out over a period of about one month.

From the second time onwards, we organize information using the manuscript created here as a template and proceed with writing the manuscript.

　Leica Microscope Experience Lab Blog

Evaluation of Human Science Co., Ltd.

"An ideal cycle for article creation has been established"

We will provide you with the materials to create the article, but there may be times when you don't have enough time to review them thoroughly, or the information may be scattered in various places.

We appreciate your ability to compile such disparate information into a coherent and easy-to-understand article on a consistent theme.

When writing drafts in-house, it can sometimes become difficult to understand the main points due to the inclusion of various content. However, with the perspective of a professional writer, we feel that we can create compelling articles by eliminating unnecessary information and consulting on the information that users are likely to want to know.

By being able to request everything from manuscript writing to HTML editing, we have been able to reduce internal workload and regularly disseminate information.

Related Services

Creation of Manuals and User Guides