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Improving Manual UX through UX Writing

Improving Manual UX through UX Writing

From "Easy to Understand" to "Comfortable"
Enhancing the UX of manuals for products and services that are loved for a long time

Recently, it has become difficult to differentiate products and services based solely on design and quality. Therefore, the focus has shifted to improving UX (User Experience).
By providing experiential value such as "using this product or service makes me feel happy, and I can achieve what I wanted to do," this strategy aims to differentiate from competing products and services. Improving UX leads to increased customer satisfaction, trust in the brand, and ultimately, a growing fan base.

 

Improvement of UX

Human Science is quickly incorporating UX writing into manuals.

To deliver the value of your important products and services to users, Human Science incorporates the method of "UX writing" into manuals.
We create manuals that not only are easy to understand and accurate but also clearly communicate the benefits, such as "how to use it conveniently" and "what can be achieved."

Customer Feedback

We will introduce feedback from customers who have actually incorporated UX writing into their manuals.

 

  • Famous IT Company
    Consulting Division
    Until now, manuals were written by developers, which inevitably focused on explaining the features. With Human Science incorporating a UX perspective and rewriting it, I feel that our company's intentions on how we want our products to be used have become easier for users to understand.
  • Major Restaurant Chain
    Human Resources Development Department
    Since it is an operations manual, I thought it would be sufficient to just accurately describe the tasks. However, by explaining why those tasks need to be done and what their significance is, it seems that even part-time and temporary workers understood the importance of following the manual.

What is UX Writing?

Understanding user-centered design and product strategy, and designing the language that connects users with products and services.
Generally, this language is used in the writing of UI for applications and devices, but Human Science believes that this perspective is essential in manuals.
Specifically, we write with the following points in mind.

 

  • Convey the experiences and benefits gained, rather than the specifications of the features.
  • Write in the words that users commonly use
  • Write only the necessary information
  • Written to be intuitively understood
  • Understand and express branding and product strategies for companies and products/services

Examples of UX Writing for Manuals

Before

Analytics Features

The analytics feature allows you to specify conditions based on designated items and analyze various data to create various reports and graphs. The created graphs can be viewed from the dashboard screen. Data analysis can be performed from the [Analysis] menu, and graphs can be output from the [Report] button.

1. Click on the [Analysis] menu and specify the following items, ...

Just conveying the specifications of the features.
Cannot even imagine specific usage scenarios.

After

Perform data analysis and generate graphs

Use the analytics feature to automatically analyze sales data and reduce the time spent on sales management.

When you output the report, it can be used as materials for sales meetings, enabling speedy information management and sharing.

1. Click on the [Analysis] menu and specify the following items, ...

Communicate the experiences and benefits gained, rather than the specifications of the features.

Initiatives of Human Science

  • Improving numerous manuals from a UX writing perspective
  • "TC (Technical Communication) Symposium 2019" is scheduled for case studies and research presentations
    【Taking a Step Beyond 'Easy to Understand' with UX Writing - Considering UX Improvement in Manuals】

Thorough introduction of case studies for manual creation by other companies! Case studies of companies that have implemented it

Even if we say "manual creation" in one word, the content, volume, and target audience vary by company.
If you want to proceed with manual creation but are overwhelmed by the volume and don't know where to start, if you're unsure whether you can achieve what you want to do in-house, or if you want to know how other companies are advancing their manual creation, please download this case study collection.

 

 

[Introducing Companies]

  • Mitsubishi Electric Corporation
  • Mitsui Sumitomo Insurance Company, Limited
  • Yokogawa Electric Corporation
  • Yahoo! JAPAN
  • Mitsubishi Hitachi Power Systems, Ltd.

Introducing case studies from11 companies, etc.

Download here

For those who want to know more about manual production and instruction manual creation

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